Chris Berg in The Age today, on the power (or lack of) of advertising.

Nice approachable article where students could look to identify well known theories of media influence, pieces of evidence, and the common arguments against regulation:

the bullet theory
the reinforcement theory
the nanny state
research evidence
are all covered ….
http://www.theage.com.au/news/opinion/nanny-state-ad-bans-wont-stop-kids-liking-junk-food/2008/03/22/1205602721015.html

JK